The result is a sweet, lemony yet smooth Yuzu Bancha Roasted Japanese Green Tea. Next, dried organic yuzu peel is blended into the bancha mixture. Once harvested, the leaves are steamed to become bancha and then roasted at medium temperature. Numi Organic Yuzu Bancha Roasted Japanese Green Tea: The Yuzu Bancha Roasted Tea originates from Shizuoka, with the organic yuzu originating from Miyazaki and Kyushu in Japan.The result is a mild, sweet, nutty, and creamy Kukicha tea. Numi Organic Kukicha Roasted Japanese Green Tea: The Kukicha Roasted Japanese Tea originates from Shizuoka, Japan, where the tea leaves are steamed to sencha with the stems, twigs, and stalks sorted, blended, and then roasted at a medium temperature.From there, the leaves are roasted at a high temperature to create a copper colour resulting in an earthy, smoky, and well-rounded taste. Numi Organic Hojicha Roasted Japanese Green Tea: The Hojicha Roasted Japanese Green Tea originates from Shizuoka, Japan, where the leaves are grown, harvested and then steamed before being rolled into a bancha. Each product in this offering delivers powerful benefits in line with the current consumer trends: distinctive flavours, like umami and yuzu, and functional products made from pure ingredients. “Our new product line is sourced from one of the earliest Japanese organic tea farms and is lower in caffeine, high in antioxidants, and includes vitamins A, C, and E. “Building on the success of our green tea product line, the launch of the new Numi Organic Roasted Japanese Green Tea Line offers our customers the opportunity to experience new flavour variations as well as the health benefits of green tea,” said Ahmed Rahim, chief visionary officer and co-founder of Numi Organic Tea. The new yuzu flavour profile is attained with lightly roasted bancha green tea blended with yuzu lemon rind resulting in a sweet, lemony, smooth flavour. The new product line highlights two of the top 10 Japanese-inspired flavours trending in 2022: umami, a savoury and nutty flavour, and yuzu, a lemon-type citrus with a distinct tart flavour.* To achieve their umami-rich flavour profile, Numi Organic Roasted Japanese Green Teas are roasted in small batches removing the bitterness and leaving a mild nutty, savoury flavour. Featuring small-batched processed and custom-sized whole-leaf grade organic tea sourced from Japan, the new product line builds on the success of Numi’s existing green tea offerings and enables more consumers to discover the distinctive and nuanced flavours of high-quality roasted green teas from Japan. Numi Organic Tea, a social enterprise and founding B Corporation member, and a leading purchaser of organic, Fair Trade Certified teas, has announced its new Roasted Japanese Green Tea Line.
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